Kroger just made a major change to its rewards program
Key Points:
- Kroger has updated its loyalty rewards program, allowing customers to redeem points for discounts on groceries in addition to fuel savings.
- Members earn one Point per $1 spent on eligible purchases, with Kroger Boost members earning double points, and can redeem 100 Points for $1 off groceries or 10 cents off per gallon of fuel.
- Grocery discounts can be applied by logging into a Kroger digital account and redeeming points before checkout, with a daily grocery discount cap of $10 and a fuel discount cap of $1 per gallon.
- Limited-time promotions such as 4X Points Fridays and 4X Points on purchases during July 1-4 are available to help customers earn rewards faster.
- The program update aims to provide shoppers with greater flexibility in how they use their loyalty rewards.