Led by Taylor Swift, U.S. Vinyl Sales Rose for 19th Consecutive Year
Variety • • entertainment
Key Points:
- Luminate's 2025 Year-End Music Report highlights a shift from rapid streaming growth to a more data-driven, integrated music industry focused on film, gaming, and regional cultures.
- Vinyl sales in the U.S. rose for the 19th consecutive year, led by Taylor Swift’s “The Life of a Showgirl,” with overall physical album sales up 6.5%, while digital album sales declined by 15.9%.
- U.S. On-Demand Audio streaming grew by 4.6% to 1.4 trillion streams, with significant genre growth in Rock, Christian/Gospel, and Latin music, and a record 106,000 daily track deliveries to digital platforms.
- Music consumption was boosted by film and
