LIV Golf secures funding to keep league alive, CEO Scott O'Neil says
Key Points:
- LIV Golf has secured funding from an unnamed outside investor, ensuring the league's continuation beyond this season, according to CEO Scott O'Neil.
- The league aims to finalize the investment deal in the coming weeks and close the transaction by September, with additional interest from over a dozen potential minority investors.
- O'Neil is seeking $250 million to $300 million following the withdrawal of funding by Saudi Arabia's Public Investment Fund, which had invested over $5 billion in the league over five seasons.
- The new structure will make golfers majority equity holders, allowing them to control their name, image, likeness rights and compete in other global tours, marking a first for a major global sports league.
- LIV Golf plans to hold 10 events in 2027, including international team majors and U.S.-based signature events, while focusing on long-term sustainability and delivering a strong finish to the current season.