Meet the Doughlicious founder who started over at 50 -and still won't take a day off

Meet the Doughlicious founder who started over at 50 -and still won't take a day off

Fortune health

Key Points:

  • Bricken transitioned from a corporate career in health policy and lobbying to entrepreneurship after having three children under three, starting Doughlicious by making decorative, better-for-you cakes and cookies she could manage while her children slept.
  • Upon moving to London in 2008, she identified a market gap for American-style soft cookie dough, which helped Doughlicious grow from a solo operation with grueling hours to a company stocked in thousands of stores worldwide, including Tesco, Whole Foods, and Target.
  • Despite being diagnosed with stage 1 breast cancer in 2019 and undergoing treatment, Bricken continued to build her company, which now employs around 50 people and has a global presence spanning the U.K., U.S., Australia, France, Saudi Arabia, and Switzerland.
  • Outside work, Bricken enjoys city living in London, daily dog walks with coffee, dining out about half the time, and values work-life balance though admits it’s challenging; she rarely takes vacations and treats brand growth as her main reward.
  • Her personal finance advice includes always maintaining health insurance, and she currently invests solely in her company, Doughlicious, while enjoying subscriptions like Bon Appétit magazine and social dancing memberships.

Trending Business

Trending Technology

Trending Health