Myspace owners announce plans to relaunch the once-popular platform
Fox Business • • entertainment
Key Points:
- MySpace owners Tim and Chris Vanderhook plan to relaunch the social media platform with a new vision to differentiate it from current algorithm-driven platforms that encourage endless scrolling.
- The Vanderhook brothers previously attempted to modernize MySpace but faced challenges due to multiple management changes and a loss of original identity, leading to an unsuccessful relaunch.
- A specific target date for the new MySpace relaunch has not been set, but the brothers remain committed to trying again if the initial effort does not succeed.
- MySpace, launched in 2003, was once the leading social networking site known for its customizable profiles and music features but lost dominance to Facebook around 2008-2009.
- Tom Anderson, MySpace’s co-founder, is not expected to be involved in the Vanderhooks' relaunch efforts.
