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NFL's Dasha Smith Named COO of CAA
The Hollywood Reporter • • business
Key Points:
- Creative Artists Agency (CAA) has appointed Dasha Smith as its new chief operating officer, bringing extensive operational expertise to the agency's senior leadership team.
- Smith previously served as executive VP and chief administrative officer at the NFL, where she managed diverse business functions including technology, AI, data analytics, human resources, and social responsibility.
- CAA co-chairman and CEO Bryan Lourd praised Smith’s leadership skills and experience with global organizations, expressing enthusiasm about her contribution to CAA’s operations.
- Smith highlighted her respect for CAA’s industry leadership and mission, viewing the COO role as an extraordinary opportunity to join a purpose-driven culture.
- Prior to the NFL, Smith held senior positions at Sony Music Entertainment as executive VP and global chief human resources officer, and spent nearly a decade at Time Inc.
