'Perfect Crown' Scores Disney+'s Biggest K-Drama Debut to Date
The Hollywood Reporter • • entertainment
Key Points:
- Disney+’s new Korean rom-com series Perfect Crown, which premiered on April 10, has become the platform’s biggest-ever Korean drama debut globally within five days, setting a new viewership record.
- The show stars IU as Seong Hui-ju, an ambitious heir to a conglomerate, and Byeon Woo-seok as Grand Prince I-AN, whose arranged marriage to Hui-ju evolves beyond a mere transaction, sparking significant audience interest.
- Directed by Park Joon-hwa and written by Yoo Ji-won, Perfect Crown streams internationally on Disney+ and Hulu in the U.S., quickly entering Disney+’s Global Top 10 and trending in over 40 countries.
- The series is part of Disney+’s growing investment in Korean content, following hits like Moving and expanding its K-drama lineup with several high-profile projects planned, aiming to build a strong Korean drama pipeline similar to Netflix.
- New episodes of Perfect Crown release Fridays and Saturdays at 11:20 p.m. KST, with the series scheduled to run through May 16, also airing domestically on MBC during prime time.
