Scripps strikes local broadcast deal with Detroit Pistons
Key Points:
- The Detroit Pistons have signed a deal with Scripps Sports to broadcast their games locally over-the-air on WMYD TV20 Detroit, moving away from regional sports networks.
- Scripps will use its network of affiliates across Michigan to ensure full market distribution, making the Pistons the first NBA team with a full-time local broadcast deal with Scripps.
- The partnership will include a forthcoming direct-to-consumer streaming service, aligning with a broader league trend away from traditional regional sports networks.
- TV20 Detroit will produce the games and related content, including pregame/postgame shows and a weekly Pistons-focused series, though details about the broadcast team remain undisclosed.
- Financial terms and contract length were not revealed, but the Pistons likely face reduced media revenue; short-term deals are favored as the NBA considers a centralized local broadcast platform for 2027-28.