Snap finally debuts its long-awaited AR glasses, Specs, and, oof, they aren't cheap

Key Points:

• Snap unveiled its long-awaited consumer smart glasses, Specs, priced at $2,195, with preorders starting June 16 and shipping expected this fall in the U.S., U.K., and France.
• Specs features onboard computing with two Snapdragon processors, up to four hours of battery life (extendable to 20 hours with a charging case), and supports games, video playback, point-of-view recording, and productivity apps.
• A standout feature is contextual AI, allowing users to get information about objects they look at, while privacy protections include a recording indicator LED and user control over data.
• The glasses come in two sizes, are heavier than Meta’s Ray-Bans but much lighter than Apple’s Vision Pro, and are targeted primarily at tech enthusiasts, developers, and studios.
• Despite the innovation, the high price and competitive market raise questions about the commercial viability of Specs, as the smart glasses industry continues to struggle with profitability.