Tarts scalped for 10x price after chaotic Target launch
Dexerto • • entertainment
Key Points:
- Limited-edition Pokemon Pop-Tarts, released by Target for the franchise’s 30th anniversary, are being resold online at prices up to 10 times their $2.89 retail cost.
- The Pop-Tarts are part of a larger Target-exclusive Pokemon collaboration featuring over 100 items across various categories, launched in stores on May 2 and online on May 3.
- Resale listings on eBay show boxes selling for $14.99 to $24.99, with some buyers paying additional delivery fees, indicating high demand and a scalping frenzy.
- The nostalgia factor is significant as these Pokemon Pop-Tarts mark the first major return of the snack in about 25 years, originally released around the Pokemon 2000 era.
- The Target Pokemon collection is being released in waves, with a second drop scheduled for June 6, continuing to attract large crowds and enthusiastic fans.
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