Tesla is no longer the world’s top EV seller
Morning Brew••general
Key Points:
- In 2025, Tesla sold 1.64 million electric vehicles (EVs), marking the first time it was outsold by China's BYD, which sold 2.26 million EVs, a 28% increase from the previous year.
- Tesla's sales decline is attributed to softening US EV demand, the end of the $7,500 US EV tax credit, and Elon Musk's controversial political rhetoric alienating European consumers.
- Tesla's Q4 sales dropped 16% after the US tax credit expired, contributing to a second consecutive year of declining vehicle sales for the company.
- BYD's growth came primarily from markets outside the US, including Europe and Latin America, highlighting Tesla's challenges in maintaining
