Tesla Is Really Struggling to Sell the Cybertruck, Data Shows

Tesla Is Really Struggling to Sell the Cybertruck, Data Shows

Business Insider general

Key Points:

  • Tesla sold 20,237 Cybertrucks in the US in 2025, a steep decline from nearly double that in 2024 and far below Elon Musk's initial target of 250,000 annual sales.
  • The Cybertruck has faced multiple quality issues leading to 10 recalls since 2023, including serious safety concerns like accelerator pedals getting stuck and detachable off-road light bars.
  • Its unique design has caused production challenges and made it difficult to sell in major markets like Europe and China, limiting availability mostly to North America and select Middle Eastern countries.
  • Tesla has attempted to boost sales by repositioning the Cybertruck as a working vehicle and securing deliveries to SpaceX, but overall Tesla's vehicle sales declined for the