Warhammer Owner Games Workshop Bans Its Creative Staff From Using GenAI
Time Extension • • technology
Key Points:
- Games Workshop has implemented an internal policy restricting the use of Generative AI, adopting a cautious approach due to concerns about the technology being trained on human-created content without permission.
- CEO Kevin Rountree notes that only a few senior managers can use AI for testing, with its use prohibited elsewhere in the company.
- The company has increased hiring in creative roles like art, writing, and miniature sculpting to emphasize its commitment to human creators.
- Games Workshop stresses its dedication to protecting intellectual property and supporting human artists amid the rise of AI technology.
- Founded in 1975, the firm has recently achieved significant commercial success and joined the FTSE 100 Index at the end of 2024.
