When Did Everything Become ‘K-Shaped’?

When Did Everything Become ‘K-Shaped’?

The New York Timesbusiness

Key Points:

  • Holiday spending is projected to exceed $1 trillion for the first time, driven primarily by high-income consumers making costly purchases, according to the National Retail Federation.
  • Wealthier individuals are spending confidently, while many lower-income Americans are opting for discounted items or using credit cards to finance their purchases.
  • This spending pattern reflects a "K-shaped" economy, where economic experiences diverge sharply between wealthier and less wealthy groups.
  • Joanne Hsu from the University of Michigan highlights this bifurcation in consumer sentiment, with the affluent showing optimism and the less affluent struggling financially.