CEO Of Lies Of P Publisher, Neowiz, Talks 2025, Overture Expansion, Release Strategy, Gen AI, And More
gameinformer.com••technology
Key Points:
- Neowiz had a successful 2025, exceeding financial expectations largely due to the strong sales and positive reception of Lies of P and its Overture expansion, which significantly expanded the player base and community.
- The company is developing over five new PC and console titles, collaborating with Western studios like Zakazane and Wolfeye, and continues to support third-party indie games, emphasizing long-term fan engagement over genre focus.
- The Lies of P sequel is in active development by Round8 Studio, though specific details remain under wraps; the success of Overture validated Neowiz’s franchise-driven IP strategy and global competitiveness.
- Neowiz embraces generative AI primarily to enhance internal publishing productivity by automating routine tasks and improving strategic decision-making to better
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