Crunchyroll Store to Become Exclusive to Mega/Ultimate Fan Tiers in August
Key Points:
- Crunchyroll announced that starting in August, its Crunchyroll Store will be exclusive to Mega and Ultimate Fan subscription tiers, with a future cutoff date for the current store version to be announced.
- Select items on the store are now "final sale," with refunds or returns only accepted for damaged or defective products; open orders will continue to be processed and shipped.
- The updated store will offer curated drops and exclusive merchandise, coinciding with the launch of a Summer Sale starting Tuesday.
- Crunchyroll raised subscription prices in the U.S. in February, with Mega and Ultimate Fan tiers offering additional perks such as offline viewing, multiple streams, store discounts, and exclusive merchandise access.
- The company, owned by Sony's Funimation Global Group since 2021, continues to expand its e-commerce presence following its acquisition of Right Stuf in 2022 and currently serves over 21 million paid subscribers worldwide.