Dallas Cowboys Cheerleaders Take Legal Action Against My Chemical Romance Over Staged Shootout

Dallas Cowboys Cheerleaders Take Legal Action Against My Chemical Romance Over Staged Shootout

Stereogum • • entertainment

Key Points:

  • My Chemical Romance celebrated the 20th anniversary of their album The Black Parade with a performance at the Hollywood Bowl featuring dancers in Dallas Cowboys Cheerleaders-style uniforms involved in a violent staged skit.
  • The skit included cheerleaders firing on fictional authoritarian soldiers and lead singer Gerard Way enacting violent acts against characters in the show’s storyline.
  • Pro Silver Star Ltd., owner of the Dallas Cowboys Cheerleaders brand, filed for a temporary restraining order against the band, citing unauthorized use of the cheerleaders' uniforms in a violent context that could damage the brand's reputation.
  • The company had already sent a cease-and-desist letter which My Chemical Romance ignored, and the band repeated the controversial skit during their second show.
  • A real Dallas Cowboys Cheerleader expressed confusion and concern over the performance on social media, clarifying that the cheerleaders were not involved and questioning the legality of the act.

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