Dell revives its XPS laptops after a boneheaded rebranding
Key Points:
- Dell has revived its iconic XPS brand after discontinuing it last year, acknowledging that the previous rebranding caused confusion and contributed to a decline in PC market share in 2025.
- The new XPS 14 and 16 notebooks feature practical design improvements, including a traditional function key row and a tactile light border around the "invisible" trackpad for better usability.
- Both models are lighter and thinner than their predecessors, with the XPS 14 weighing around three pounds and the XPS 16 at 3.6 pounds, drawing design inspiration from Microsoft's Surface Laptop.
- The laptops are powered by Intel’s Panther Lake Core Ultra Series 3 chips and offer OLED display options, highlighting Dell’s commitment to premium




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