Detroit Auto Show opens with latest models, live demonstrations, a little politics

Detroit Auto Show opens with latest models, live demonstrations, a little politics

The Detroit News business

Key Points:

  • The 2026 Detroit Auto Show opened to large crowds at Huntington Place, featuring popular attractions like the Ford Bronco "Built Wild" and the "Camp Jeep" off-road demonstrations.
  • New this year is the Michigan Overland Adventure area, showcasing custom-built trucks and adventure-ready vehicles, which has attracted significant attention from attendees.
  • Visitors enjoyed a variety of experiences beyond cars, including live entertainment by Detroit hip-hop artist GMAC Cash, merchandise, food options, and an adoptable puppy area in partnership with Subaru and Happy Paws Haven.
  • Political figures used the event as a platform, with federal officials holding a press conference for the "Freedom Means Affordable Cars Tour," while the Michigan Democratic Party launched a mobile billboard criticizing U