‘Everyone’ at Apple uses iPhone Ultra name, says Mark Gurman
Key Points:
- Apple is expected to unveil its first foldable iPhone at its September event, with the device commonly referred to as the "iPhone Fold" in early rumors.
- Recent leaks suggest the foldable model may be branded as "iPhone Ultra," a name reportedly used internally within Apple according to leaker Mark Gurman.
- Despite the internal use of "Ultra," the final product name remains unconfirmed, as Apple is known for strict secrecy and limited employee knowledge about unannounced products.
- The "iPhone Ultra" name might simply be a placeholder influenced by external speculation, with only select Apple marketing and development teams aware of the official branding.