Here’s how many foldable iPhones IDC expects Apple to ship
Key Points:
- Apple is expected to announce its first foldable iPhone, rumored to cost around $2,500, at a September 9 event, with IDC forecasting over 10 million shipments in its first year despite the high price.
- Counterpoint Research predicts book-style foldable devices will dominate the foldable smartphone market, reaching 76% of global shipments by 2026, driven in part by Apple's entry.
- Samsung currently leads the foldable market with a 40% share in 2025, but its share is expected to drop to 32% in 2026, while Apple is projected to capture 25% of shipments that year.
- IDC expects Apple's foldable iPhone to help prevent a decline in the foldable smartphone market this year, with the category growing 12.6% in 2024 and accelerating to 18% growth in 2025.
- By 2027, IDC predicts Apple will account for 40% of all foldable smartphone shipments, signaling a significant shift in market dynamics.