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iPhone 18 Pro set to become Apple’s new default model
9to5Mac • • technology
Key Points:
- Apple is set to unveil the iPhone 18 Pro in the coming weeks, which will become the company's new default model due to a lineup overhaul this year.
- The base iPhone 18 model is reportedly delayed until early 2027, leaving the fall lineup to consist only of the iPhone 18 Pro, iPhone 18 Pro Max, and iPhone Ultra.
- With no new base model available, the iPhone 18 Pro will be the primary option marketed to consumers, while more affordable choices will be limited to previous models like the iPhone 17 and iPhone Air.
- This shift represents a significant change for Apple and could lead to the iPhone 18 Pro becoming the bestselling model, though higher prices may cause some users to delay upgrading.
- The success of this new strategy remains uncertain and will be revealed in the coming months as the products launch and consumer response unfolds.
