Kim Kardashian’s SKIMS Does Damage Control After $148 Advent Calendar Backlash - Report
Yahoo • • entertainment
Key Points:
- Kim Kardashian's SKIMS faced significant backlash after a TikTok creator's unboxing video of the $148 SKIMS advent calendar went viral, with the creator expressing disappointment over the product value.
- The calendar sold out quickly, but many online users criticized the contents as not worth the price, comparing it unfavorably to inexpensive items from stores like Dollar Tree.
- In response to the negative feedback, SKIMS offered customers a choice between a full refund or store credit, personally contacting all buyers to address their concerns.
- The brand acknowledged that the calendar did not meet some customers' expectations and has taken steps to manage the situation through direct communication and compensation offers.
- SKIMS, launched by Kardashian in 2019, has previously attracted both attention and controversy, including a 2024 backlash over a campaign involving a rosary.
