Lamborghini Brakes Hard on the EV Business
Key Points:
- Lamborghini has canceled its first fully electric car, the Lanzador EV, citing minimal demand from its wealthy clientele and calling battery-only models "an expensive hobby," according to CEO Stephan Winkelmann.
- The company plans for all Lamborghinis to be plug-in hybrids by 2030 and will continue producing combustion engines "for as long as possible," emphasizing the importance of the traditional engine's sound and feel that EVs currently cannot replicate.
- This decision follows extensive internal debate, dealer feedback, and market research, amid broader struggles with EV strategies faced by Volkswagen Group brands and other major automakers experiencing lower-than-expected EV demand.
- The Lanzador EV, initially announced in 2023 with a 2029 release target, has been shel