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Nearly a Million Investors Lost a Total of $3.8 Billion on Trump Crypto Coin
The New York Times • • business
Key Points:
- Nearly 1 million investors who bought President Trump’s memecoin have collectively lost $3.81 billion through June, according to cryptocurrency analytics firm Nansen.
- Despite these losses, Trump personally profited significantly, with a reported $636 million payout from the crypto investment and at least $2.2 billion from all his business ventures in 2025.
- Trump benefited financially regardless of the memecoin’s price fluctuations by earning returns whenever the tokens were traded, which he actively promoted to his followers via his Truth Social account.
- Initially skeptical of cryptocurrency, Trump shifted his stance in 2024, founding a crypto startup with his sons called World Liberty Financial, which sold the $WLFI coin that also saw a sharp decline.
- Trump launched the $TRUMP memecoin three days before his inauguration, a novelty digital currency that has little practical value but was part of his broader crypto investment strategy.
