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Neutrogena Releases Statement on Hayden Panettiere's Death Amid Backlash

Variety • August 20, 2026 • general

Key Points:

Neutrogena expressed deep sadness over the death of longtime spokesperson Hayden Panettiere and acknowledged making her feel unsupported during her struggle with postpartum depression.
The company emphasized that Panettiere's openness helped raise awareness and announced plans to invest in community health programs to support women facing similar challenges.
Panettiere alleged in her memoir and interviews that Neutrogena attempted to terminate their partnership due to her public discussion of postpartum depression, citing a "morals clause" violation.
Her death has sparked social media backlash and calls for a Neutrogena boycott, while authorities continue to investigate the circumstances with no signs of foul play reported.