New Jeep Cherokee set to lead Stellantis' U.S. sales turnaround
CNBC • • business
Key Points:
- Stellantis is banking on the return of the Jeep Cherokee, after a three-year hiatus, to drive a U.S. turnaround for Jeep and the automaker, targeting a 25% increase in retail sales in 2026 to 1.15 million vehicles.
- The 2026 Jeep Cherokee is Jeep's first traditional hybrid model in the U.S., offering competitive fuel efficiency at 37 combined mpg, and aims to compete with popular SUVs like the Toyota RAV4 and Honda CR-V.
- Production of the Cherokee currently takes place in Toluca, Mexico, with plans to expand U.S. production in Illinois expected next year to meet anticipated demand.
- Jeep CEO Bob Broderdorf is prioritizing the Cherokee's success as part of
