New Microsoft gaming chief has "no tolerance for bad AI"
Ars Technica • • general
Key Points:
- Phil Spencer's surprise exit from Microsoft Gaming led to Asha Sharma, former CoreAI Product group president, becoming head of Microsoft's gaming division; Sharma emphasizes a strict stance against "bad AI" in game development, advocating for human-crafted stories enhanced by innovative technology.
- Sharma’s position contrasts with ongoing debates in the gaming industry, where some studios face backlash for using generative AI in games, while prominent figures like John Carmack and Tim Sweeney support AI as a tool to expand creative possibilities and productivity.
- Unlike Spencer, Sharma lacks professional gaming industry experience and has limited personal gaming history, signaling a notable shift in leadership as Microsoft attempts to redefine Xbox amid declining hardware sales and strategic pivots toward broader device integration.
- Xbox President and COO Sarah
