Ohio State adding jersey patch of Chase Bank logo in deal worth $17 million annually: Source
The New York Times • • sports
Key Points:
- Ohio State has announced a sponsorship deal with Chase Bank, adding the bank's logo as a patch on jerseys across all 36 sports programs, in a deal reportedly worth around $17 million annually.
- This move follows a growing trend among college sports programs, with schools like LSU, Memphis, Wisconsin, and Illinois also securing lucrative jersey patch deals with corporate sponsors.
- Ohio State athletic director Ross Bjork emphasized that the partnership will support athletics through NIL initiatives, enhance competitive success, and foster academic collaborations across the university.
- The deal includes branding opportunities at Ohio Stadium and the Schottenstein Center and was facilitated in partnership with Learfield’s Ohio State Properties.
- Bjork highlighted JPMorganChase’s strong ties to Ohio and its alignment with Ohio State’s values of innovation, excellence, and community impact as key reasons for the collaboration.
