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OpenAI Would Reportedly Like You to Use Its Pleasant New Term for Data Centers
Gizmodo • • business
Key Points:
- OpenAI is promoting the term “compute campuses” to describe its AI infrastructure, emphasizing the scale and long-term investments in computing, energy, and skilled labor.
- The rebranding trend in AI terminology began with President Trump advocating for the term “Super Intelligence” instead of “artificial intelligence,” influencing some AI leaders but not OpenAI CEO Sam Altman.
- Public opinion on AI and related infrastructure is largely negative, with only 16% of Americans viewing AI’s future positively and just 4% seeing data centers as beneficial across environmental and community factors.
- Data centers have become a political issue, with opponents being labeled using terms like “data senator,” though the new term “compute campus” may lack similar impact in political discourse.
- OpenAI expresses a desire for local communities hosting AI infrastructure to have a role in shaping and benefiting from these developments, signaling an emphasis on shared opportunities.
