Oura to acquire AI-native primary care startup Counsel Health for $625M
Key Points:
- Oura is acquiring AI-native primary care company Counsel Health for $625 million, following the postponement of its up to $2.2 billion IPO due to market uncertainty.
- Counsel Health offers an AI-powered healthcare platform integrated with Oura's app, allowing users to receive personalized medical advice and connect with licensed physicians.
- The acquisition aims to expand Oura’s services across preventative, acute, specialty, and chronic care, enhancing its position amid growing competition in the smart ring market.
- Counsel CEO Muthu Alagappan will join Oura as chief clinical AI officer, with Counsel’s 70 employees continuing to serve existing and new enterprise partners.
- Oura reported strong financial growth, with a 153% year-over-year revenue increase to $533 million in the latest quarter and approximately $1.75 billion revenue for fiscal year 2026, up 92% year-over-year.