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Pixel 10a gets a $100 price hike, now starting at $599
9to5Google • • general
Key Points:
- Google has increased the price of its mid-range Pixel 10a smartphone by $100, raising the starting price from $499 to $599 at the Google Store and other retailers like Amazon and Best Buy.
- The price hike is attributed to rising component costs, such as memory, though Google has not officially commented on the change.
- This follows a similar price increase for the newer Pixel 11 series, with Google previously indicating that higher costs would eventually affect existing Pixel models.
- The Pixel 10a now costs $599 for the 128GB model and $699 for the 256GB version, with international prices also adjusted accordingly.
- The price increase may impact the device's value proposition, especially since the Pixel 10a uses an older Tensor G4 chipset, but it reflects a broader industry trend with other manufacturers like Samsung also raising prices.
