Report: Apple to launch 'at least five products' leading into March 4 event
Key Points:
- Apple will host a special three-day launch event from March 2nd to 4th, culminating in in-person experiences across various cities, without a traditional keynote presentation.
- Bloomberg’s Mark Gurman predicts at least five new products will debut, including a new low-cost MacBook, iPhone 17e, M5 Pro/Max MacBook Pro, M5 MacBook Air, and M4 iPad Air, alongside potential software and chip announcements.
- The low-cost MacBook is considered very likely, supported by rumored color options featured in Apple’s official invite graphic, while launches of Mac Studio and Studio Display 2 remain possible but less certain.
- Current Apple Store inventory shortages of iPhone 16e, M