Scout Reservation Holders Coming From Ford And Jeep: Data
Key Points:
- Scout Motors is progressing with development prototypes for its Traveler SUV and Terra pickup, aiming to begin production in 2027 and deliver first customer models in 2028.
- The company currently has about 212,000 reservation holders for both models, with most prospective buyers switching from brands like Ford, Jeep, Rivian, and Tesla.
- For the Traveler SUV, the top current vehicle owners reserving include Ford Bronco, Jeep Wrangler, and Ford F-150, with Tesla Model Y and Model 3 owners also showing notable interest.
- Terra pickup reservation holders predominantly come from Ford vehicle owners, especially the F-150 and Bronco, followed by Jeep Wrangler and Tesla Model Y drivers.
- While not all reservation holders will become customers, Scout remains optimistic about converting a significant portion, highlighting a promising market shift towards its new models.