Skydance’s Discovery+ prices increase by up to 20 percent
Ars Technica • • entertainment
Key Points:
- Discovery+ has increased its subscription prices, with ad-free plans rising from $10 to $12 per month and ad-based plans going from $6 to $7 for new subscribers, effective immediately.
- Current subscribers will receive a 30-day notice before the new prices take effect, starting with bills issued on November 12.
- The price hikes were planned before the recent merger between Warner Bros. Discovery and Paramount Skydance, according to a Skydance spokesperson, who emphasized that pricing is regularly reviewed to match the service's content and experience.
- Discovery+ has raised prices three times since its 2012 launch, with the previous increase occurring in January 2025; despite being a smaller streaming service, it has been profitable since at least 2023 and maintains low cancellation rates.
- Skydance announced plans to eventually merge Discovery+ with Paramount+ and HBO Max into a single streaming service, which could result in a more expensive combined offering in the future.
