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Stephen Wacker outlines his ‘new mandate’ for every Marvel comic
AIPT • • technology
Key Points:
- Stephen Wacker, the new Marvel Comics editor-in-chief, aims to make Marvel comics more accessible by eliminating the need for designated jumping-on points for readers.
- Wacker advocates for each comic issue to provide enough context and intrigue to attract and retain readers without requiring extensive knowledge of Marvel's long history.
- He encourages readers to choose comics based on cover appeal rather than following complex reading orders, simplifying entry into Marvel's stories.
- Wacker plans to implement a "de-silo development" approach at Marvel, fostering earlier and broader communication among different departments and creative teams.
- This collaborative strategy includes involving editorial staff at all levels in discussions earlier than usual to enhance the creative process and integration across Marvel's various arms.
