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This is how badly X wants you to pay to promote your posts
The Verge • • technology
Key Points:
- Elon Musk warned that ads on X that are "ugly, shrill, strident or overstate claims" will be banned from the platform earlier this month.
- X has introduced a jarring animated arm that reaches across the screen to highlight the "promote" button while users compose posts, aimed at encouraging paid promotion.
- This animated arm feature appears primarily for verified users or those subscribed to X Premium, and has received largely negative reactions from users.
- The paid promote feature allows posts to reach a wider audience beyond a user's followers, targeting based on location, interests, or demographics, with promoted posts labeled accordingly.
