Apple Has Given Up on the Vision Pro After M5 Refresh Flop
MacRumors • • general
Key Points:
- Apple has largely abandoned the Vision Pro after the M5 model failed to boost consumer interest, despite upgrades like a faster chip and a more comfortable band introduced in October 2025.
- The Vision Pro has faced criticism for its high $3,499 price and heavy weight, leading to poor sales of around 600,000 units and a high return rate.
- Apple has ceased development on the Vision Pro, redistributing its team to other projects such as Siri, with no current plans to release a new model.
- Rumors of a lighter, more affordable Vision Air were shelved last year, and Apple is now focusing on smart glasses with augmented reality features but without integrated displays due to power constraints.
- Although the Vision Pro has not been officially discontinued and the M5 model remains available, Apple's future AR efforts are shifting towards more practical, lightweight smart glasses rather than full VR headsets.
