Arkansas star Darius Acuff Jr reportedly lands historic signature shoe deal

Arkansas star Darius Acuff Jr reportedly lands historic signature shoe deal

Fox Business sports

Key Points:

  • Arkansas freshman Darius Acuff Jr., 19, has signed a historic signature shoe deal with Reebok, becoming the first NCAA men's athlete to receive such a deal with a major U.S. brand while still in college.
  • Acuff is leading the SEC in points per game (23.3) and assists per game (6.5), the first player to do so since Pete Maravich in 1969-70, and played a key role in Arkansas winning the SEC tournament.
  • In the NCAA tournament, Acuff scored 60 points across the first two games, setting a new SEC record for most points in a player's first two tournament games and matching a rare feat of averaging 30 points and five assists per game.
  • His standout performances have boosted Arkansas' chances as they prepare to face No. 1-seeded Arizona, and Acuff is projected to be a high pick in the 2026 NBA Draft if he declares.

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