Connor Storrie, Sabrina Carpenter Win Red Carpet
Key Points:
- The 2026 Met Gala set a new record for red carpet earned engagement at $1.56 billion, surpassing the previous high of $1.3 billion from the 2025 event, despite pre-event boycott calls and controversy.
- Saint Laurent led fashion brands with $68.5 million in Media Impact Value (MIV), bolstered by high-profile attendees like Hailey Bieber and Zoë Kravitz, while Chanel and Schiaparelli also ranked highly.
- Among individuals, first-time attendee Connor Storrie topped the men’s list with $14 million in MIV for his androgynous Saint Laurent look, and Sabrina Carpenter was notable among women for her film-inspired Dior dress.
- Tiffany & Co. and Bulgari dominated jewelry and watch brand engagement, with Tiffany & Co. achieving $12.9 million in MIV, thanks to stars like Carey Mulligan and Rosé, while Bulgari followed closely behind.
- Judith Leiber Couture led accessories with $2.3 million in earned engagement, aided by custom pieces for stars such as Blake Lively, and Italian footwear brand Le Silla ranked second due to influencer Georgina Rodriguez’s social media presence.