Fantasy football rankings Week 4: Dave Richard's tough calls who to start, sit flex

Key Points:

• Fantasy Football lineup decisions should focus on weekly matchups rather than draft order, considering factors like defensive schemes, player health, and offensive tendencies to optimize starts and sits.
• Key player recommendations include starting Jonathan Taylor, Lamar Jackson, Derrick Henry, and Josh Allen, while sitting borderline or desperation options like Deshaun Watson, Aaron Rodgers, and Mark Andrews based on matchup analysis.
• Defensive strategies and coverage types heavily influence player performance, with examples such as the Steelers' zone coverage favoring certain tight ends, Browns' single-high safety coverage benefiting DK Metcalf, and the Rams' versatile pass rush impacting Eagles' offense.
• Injuries and player usage trends affect fantasy value, highlighted by the Dolphins' running back situation without De'Von Achane, the Texans' struggling offensive line impacting running backs, and rookie quarterback Jalon Daniels' quick-game tendencies limiting wide receiver upside.
• Caution is advised for players facing strong pass rushes or inconsistent offenses, including Bryce Young, Jalen Hurts, and the Chargers' receivers, while some less obvious flex plays like Jakobi Meyers and Tucker Kraft may offer value based on target volume and matchup nuances.