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Ikea throws shade at Tesla with "safe and affordable" flying car
Creative Bloq • • general
Key Points:
- Tesla unveiled a concept for a flying version of its Roadster Rocket Edition, featuring SpaceXAI thrusters and compressed air for stunts like driving up a halfpipe and gliding to the ground.
- The production model is expected no earlier than 2028, may not be road legal, and will be available by invite only with a $500,000 deposit that does not guarantee delivery.
- Ikea Taiwan responded humorously to Tesla's flying car concept by promoting a $12.99 toy car set combined with a bath towel as a safe, affordable alternative.
- Ikea's playful marketing highlights its quick adaptability and contrasts Tesla's high-cost, futuristic offering with a simple, accessible product.
