McDonald’s must face lawsuit over McRib, judge rules
Key Points:
- A federal judge denied McDonald’s motion to dismiss a class action lawsuit accusing the company of misleading consumers about the McRib sandwich’s pork content by shaping patties to resemble rib meat.
- Plaintiffs allege McDonald’s uses lower-grade pork parts like shoulder, heart, tripe, or stomach, causing customers to overpay for the McRib, which is marketed as containing rib meat.
- Judge April Perry ruled it was premature to accept McDonald’s claim that no reasonable consumer would expect rib meat, noting that the company’s ads emphasizing the rib-like shape could imply intent to defraud.
- McDonald’s denies using offal in the McRib and insists it has been transparent about ingredients, calling the lawsuit meritless, while plaintiffs vow to continue pursuing claims of deceptive marketing.
- The case highlights ongoing legal scrutiny of fast-food advertising practices related to product representation and ingredient disclosure.