Meta debuts new, cheaper smart glasses under its own brand
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Meta debuts new, cheaper smart glasses under its own brand

TechCrunch business

Key Points:

  • Meta has launched a new line of smart glasses called Meta Glasses, starting at $299, developed in partnership with EssilorLuxottica but without Ray-Ban or Oakley branding.
  • The glasses, available in multiple countries and various styles including collaborations like "Meta Glasses by Kylie," feature a camera, personal speakers, and a customizable button primarily used to activate the Meta AI assistant.
  • Meta Glasses offer over eight hours of battery life with an additional 40 hours available via a portable charging case, and they do not include a screen.
  • The Meta AI assistant can answer questions, interpret visual information, and assist with daily tasks, with upcoming features like pedestrian navigation and live translation in 14 new languages.
  • Meta and EssilorLuxottica dominate the smart glasses market with over 80% market share, reflecting Meta’s ongoing investment in wearable technology amid growing competition.

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