Netflix's 'Cliff Booth' Won't Play on Cinemark or Regal's IMAX Screens
Key Points:
- Netflix's upcoming film "The Further Mis-adventures of Cliff Booth," directed by David Fincher and starring Brad Pitt, will not be shown on IMAX screens at major chains Regal and Cinemark during its IMAX-exclusive theatrical run starting November 25.
- The movie will play on AMC’s IMAX screens worldwide and a few smaller circuits, totaling about 550 screens, with AMC holding the majority of U.S. IMAX screens.
- Regal and Cinemark are opting to continue showing "Hunger Games: Sunrise on the Reaping" rather than the Netflix film, partly because "Cliff Booth" will be available for streaming on Netflix starting December 23.
- IMAX allowed theater chains to opt out of showing "Cliff Booth" since it became a partner late in the film's release planning, which is unusual as IMAX typically dictates screen titles.
- Similar distribution challenges are occurring with Amazon’s "Ali G: Who Iz I?," as major chains like Regal, Alamo Drafthouse, and AMC are declining to continue its theatrical run, favoring an early streaming release instead.