Nintendo president apologizes for Switch 2 price increase, promises "robust software lineup" to make up for it
Nintendo Everything • • general
Key Points:
- Nintendo president Shuntaro Furukawa announced a global price increase for the Switch 2 console, with a $50 rise in the U.S., effective mostly in September and as early as this month in Japan.
- Furukawa apologized to customers for the inconvenience and explained that rising costs made it difficult to maintain the original pricing, which still does not cover all increased expenses.
- Nintendo plans to enhance the value of Switch 2 ownership by preparing a strong software lineup to help justify the higher price.
- The forecast for Switch 2 sales in the second year is lower than the first due to an unprecedented initial demand and strengthened supply chain efforts, but demand remains firm and adoption is progressing smoothly.
- Additional price increases will also affect services like Nintendo Switch Online in Japan as part of the overall cost adjustments.
