They created Siri before Apple bought it. They’re still waiting for their original vision to come true
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They created Siri before Apple bought it. They’re still waiting for their original vision to come true

CNN technology

Key Points:

  • Siri, originally created by Dag Kittlaus and Adam Cheyer in 2007 as a "do engine," has been a part of Apple devices since 2011 but mostly used for simple tasks like alarms and music.
  • Apple is launching a revamped Siri with iOS 17, featuring AI that can analyze screen content, operate apps, and integrate data from calendars and messages, aiming to compete with AI rivals like ChatGPT and Google Gemini.
  • Despite initial delays and criticism of falling behind in AI, Apple’s vast ecosystem, App Store, and privacy-focused approach could give Siri an advantage in delivering personalized, secure AI assistance.
  • Advances in large language models have overcome many technical barriers, enabling AI assistants to handle complex, multi-step tasks across apps without requiring users to open them manually.
  • However, widespread reliance on AI assistants for tasks like shopping and booking could disrupt app developers' business models, creating tension as AI changes how users interact with third-party services.

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